Standard Publishing—publishers of children’s music for decades—has signed a digital distribution deal with Syntax Creative in good timing before the summer launch of “Jungle Safari” curriculum, a Vacation Bible School curriculum used across the country.
Churches around the world use Standard Publishing’s resources to inspire, educate and motivate their communities. One of Standard’s most popular resources is their VBS curriculum, which includes original, inspiring music from award-winning recording artist Yancy.
“Standard Publishing is passionate about helping kids know God and music is a great way to connect with them,” says Lindsay Black, Associate Publisher at Standard Publishing. “We’re excited to partner with Syntax to provide another opportunity for kids and leaders to discover Yancy’s music.”
Syntax Creative CEO Tim Trudeau says, “Year after year, Standard Publishing consistently puts out high quality and engaging curriculum. I’m excited to work with them and, for the first time ever, offer their music to the digital marketplace.”
This year, Yancy created eight, new songs to go along with the “Jungle Safari” VBS resource, which are available now for pre-order at iTunes now. And, now these biblically-based songs will be available to the public to use during VBS and all-year long. Additionally, Yancy’s music from previous VBS packages will be made available through digital services providers as well.
Black adds, “We are thrilled with the new songs for this year’s summer children’s programming and we are confident they will make a great addition for children’s worship time at any church.”
“No longer will people only be able to only hear the music if they buy the curriculum, but they will now also be able to purchase or stream the music as a stand-alone—both in advance and long after VBS season is over,” adds Trudeau. “Normally it would cost money to market a product; in this case—and with our help—Standard Publishing will be expanding their reach and their message at the same time!”
Yancy has released several high-quality albums and multiple projects for kids and young adults alike, all while sharing the stage with such artists as Mutemath, Newsboys and Nichole Nordeman. As a writer, Yancy has teamed up with Third Day’s Mac Powell to write Avalon’s #1 hit “I Don’t Want To Go” and Jaci Velasquez’s “Something Beautiful,” among others. To learn more, visit:www.yancynotnancy.com.
Standard Publishing has served Christian churches worldwide for nearly 150 years as a leader in children’s and adult resources. Whether educating children, teens or adults, you will find their products true to the Bible—a promise kept for more than a century. To learn more, visit:www.standardpub.com.
Syntax Creative, based in San Diego, California, is one of the top independent digital distributors, design firms and marketing agencies that represents more than 100 content creators. Their clientele includes Central South, Answers In Genesis, Pinecastle Records, Crossroads Music, Canon Press, Humble Beast, among others. To learn more, visit:www.syntaxcreative.com.